"Re-Imagineering" Disney's California Adventure

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The latest sign of expansion and “re-Imagineering” in Disney’s California Adventure park is the new illuminated “Paradise Pier” sign on the “California Screamin'” roller coaster. Installed overnight between Thursday and Friday, March 12 and 13, the sign reflects the “vintage Disney” themeing that is part of the Disney’s California Adventure expansion. It was designed in the style of beachfront amusement park signs from the 1920s and ’30s, the era when Walt Disney first arrived in Hollywood and begin producing animated cartoons. As the “re-Imagineering” continues at Disney’s California Adventure this spring, the ferris wheel attraction will reopen as “Mickey’s Fun Wheel” and the Games of the Boardwalk will reopen in completely new versions featuring Disney characters.


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