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To celebrate the launch of the new Lego | Disney Castle and honor 100 years of Disney, London-based artist Lakwena Maciver has unveiled her latest artwork, Kaleidowaves, a 4.5m tall castle window inspired by the storytelling possibilities of the new LEGO set. The Kaleidowaves mural was today unveiled in London with Lakwena’s children, Aroko aged four, and Makelo aged six, placing the last of the mural’s 220,000 LEGO bricks in place.
The new LEGO | Disney Castle is a celebration of the playful joy and creativity that the LEGO Group and Disney have inspired families around the world over the past 24 years. Since the first LEGO Winnie the Pooh set was unveiled in 1999 as the hidden time capsule in the new LEGO | Disney Castle, the two brands have helped fans share the wonder of Disney storytelling by inspiring children, and adults, to reimagine fan-favorite moments through LEGO play.
The new LEGO | Disney Castle set is a homage to the iconic castle at the beginning of all Disney movies. The 4,837-piece features not only the castle building but also references from 14 classic Disney films over the last 100 years, such as Steamboat Willie and Snow White (the first Disney Princess) to The Princess and the Frog and Moana. The set comes complete with eight minifigures, representing some of the Disney Princess characters and their male counterparts.
Inside the castle are various rooms including a kitchen and dining room, a ballroom, and a bedroom. Each room has references to Disney films and characters and there is even a secret turret for fans to discover a Disney time capsule with references to the 100-year history. Outside, the castle is decorated with fireworks.
Talking about her role as the Creative Design Lead for LEGO | Disney, Benedikte Stamp said, “Over the last century, Disney has created some of the world’s greatest stories which are loved by generation after generation. Just like these stories, LEGO play transcends age, language, culture, and interests to inspire millions of children to build and create anything they can imagine. As a designer, it’s my role to bring together the magic of the two brands and give fans of all ages the chance to celebrate their love for Disney stories through building.”
The new LEGO | Disney Castle set will be available globally via LEGO Stores and at www.LEGO.com/Castle for LEGO VIP EA members from 1st July 2023 and for all from 4th July 2023 at the recommended retail price of $399.99 / €399.99 / £344.99. From 1st to 9th July anyone who purchases select LEGO | Disney sets over £95/$/€100 in LEGO Stores or LEGO.com will also receive the LEGO | Disney 100 Years Celebration set for free, which features a podium, a movie screen, projector (which lights up), a desk and a Mickey Mouse minifigure.
